Slikovni material je eden izmed temeljev vizualne promocije podjetja ali projekta. Večina večjih podjetij se dobro zaveda ustrezne in strokovnega pristopa k temu. Sem spada tudi kvaliteten slikovni material, kamor uvrščamo fotografije, skice, ilustracije, infografike… Obrabljena fraza, kjer »ena slika pove toliko kot tisoč besed« pa v resnici kar drži. Ljudje smo v prvi vrsti vizualna bitja.

By Tomaž Berčič|14 aprila, 2021|Komentarji so izklopljeni

4 razlogi zakaj podjetje potrebuje celostno grafično podobo

Kaj sploh je celostna grafična podoba oz. CGP? Pogosto se [...]

By Rina Stanič|16 februarja, 2021|Komentarji so izklopljeni

Oblikovanje prospektov

Dobro izdelana tiskovina je še vedno nezanemarljiva, pa čeprav je [...]

By Tomaž Berčič|14 maja, 2020|Komentarji so izklopljeni

Oblikovanje katalogov

Dobra tiskovina je v poplavi elektronskih sporočil še vedno pomembna. [...]

By Tomaž Berčič|13 maja, 2020|Komentarji so izklopljeni

Načrtovanje in izdelava spletne strani

Izdelava spletne strani ni z današnjimi orodji nič posebnega in [...]

By Tomaž Berčič|5 februarja, 2020|Komentarji so izklopljeni

Nasveti za oblikovanje oglasa

Tukaj bom namenil nekaj besed zadevi, s katero s ukvarjajo večinoma vsi profesionalni ali amaterski oblikovalci, seveda pa se s tem ubadajo tudi naročniki/oglaševalci -kako ustvariti oglas, ki bo uspešen. Temi bom namenil le nekaj vrstic z napotki in idejami. ne jemljite tega za suho zlato, to so le osebne izkušnje, ki pa so se vsaj pri mojemu delu pokazale kot pravilne.

By Tomaž Berčič|3 februarja, 2020|Komentarji so izklopljeni

Barve naše vsakdanje (2. del)

Vpadna in odbita svetloba Barve predmetov, živih bitij itd. se [...]

By Tomaž Berčič|29 januarja, 2020|Komentarji so izklopljeni

Barve naše vsakdanje (1. del)

Barve se tvorijo z nižanjem ali višanjem frekvence elektromagnetnega [...]

By Tomaž Berčič|8 januarja, 2020|1 Comment

Slider Revolution – pravo orodje za izdelavo dinamičnih pasic

Spletne strani so postale relativno uniformirane. Kar je posledica velike [...]

By Tomaž Berčič|25 oktobra, 2019|Komentarji so izklopljeni

Zakaj je za grafično oblikovanje dobro izbrati profesionalca?

Kot ne zaupamo popravilo svoje strehe sodelavcu »ker ima orodje [...]

By Tomaž Berčič|23 oktobra, 2019|1 Comment

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